Milvian Group

Tiber

Build a data-driven analytics platform purpose-built for legacy analogue industrial and manufacturing environments.

Industrial UX Data Analytics Manufacturing Digital Transformation

ROLE/TEAM

Lead Product Designer
UX Designer
UI Designer
UX Writer
IA

TOOLS

Figma/Figjam
Nova
Adobe CC
Jira
SharePoint
MS Forms
Lovable

DATE/DURATION

3 months
Oct 2024 — Jan 2025

Situation

Manufacturing facilities across North America were struggling with critical operational blind spots. Plant managers relied on outdated paper-based systems to track machine uptime, creating a cascade of inefficiencies: lost documentation, delayed incident reporting, and reactive maintenance strategies that cost facilities thousands in unplanned downtime.

We identified a significant market opportunity in the manufacturing sector, where digital transformation had largely bypassed shop floor operations. Despite Industry 4.0 advances, most facilities still use clipboards and manual logs to track their most expensive assets—production machinery.

Market Research Insights

73%
of manufacturing facilities used paper-based tracking systems
45min
average delay between machine failure and maintenance notification
$127K
annual cost per facility due to inefficient downtime documentation
89%
of maintenance decisions are made reactively rather than predictively

Tasks

Primary Objective

Design and develop a comprehensive digital machine uptime tracking platform that seamlessly transitions manufacturing teams from paper-based logging to real-time, data-driven operations.

Key Design Challenges

Industrial Interface Design

Create a web/tablet app interface simple enough for operators with minimal tech experience and for low friction in noisy, industrial environments

Environmental Durability

Ensure mobile functionality in harsh manufacturing environments

Immediate Value

Deliver immediate value to justify rapid ROI expectations

Scalable Architecture

Build scalable architecture to accommodate facilities of varying sizes

Workflow Integration

Design workflows that integrate with existing maintenance protocols and have an easy analogue to digital data capture capabilities

Goals

60%
Reduce Downtime Logging Time
Streamline reporting process
90%
User Adoption
Within 30 days of implementation
Q1
Predictive Maintenance
Enable insights within first quarter
6mo
Positive ROI
Generate returns within 6 months

Action

CONCEPT PHASE

User Research & Strategic Positioning

  • Conducted 13 interviews with maintenance managers and operators across 8 manufacturing sites
  • Analyzed existing paper systems and benchmarked competitor solutions to identify market gaps
  • Positioned Tiber as the "bridge solution" between legacy operations and Industry 4.0 transformation
  • Emphasized software-only approach to eliminate hardware installation barriers

DEFINITION PHASE

Core Features & Architecture

Real-time Status Logging

One-tap machine up/down reporting with automated timestamps

Mobile-First Design

Touch-optimized interface with glove-friendly targets for factory floor use

Visual Performance Dashboards

Pareto charts and trend analysis for pattern identification

Cloud-based Platform

Offline capability and role-based access control

High-contrast Design

System optimized for various manufacturing lighting conditions

IMPLEMENTATION PHASE

Development & Rollout

  • MVP development cycle with remote user testing sessions at partner facilities to finalize release
  • Simplified onboarding flow, reducing training from 2 hours to 15 minutes
  • Gradual rollout strategy: single line → full facility → enterprise deployment
  • Champion identification program to build internal advocates and drive adoption

Visual Design & Guide

Design Approach: Started with a defined array of fonts, colors, and styles from the current brand guide. These served as inspiration for all proposed solutions and designs.

tiber industrial design system style guide color palette typography components manufacturing interface elements

App Concepts & Screens

tiber mobile dashboard manufacturing interface machine status real time monitoring industrial designtiber mobile dashboard manufacturing interface machine status real time monitoring industrial design

Result

Quantitative Outcomes

Immediate Impact (0-3 months)

67%
reduction in downtime logging time (from 3.2 minutes to 1.1 minutes average)
94%
user adoption rate across pilot facilities
100%
elimination of lost or illegible maintenance logs
31%
improvement in maintenance response time

Operational Transformation (3-12 months)

22%
reduction in unplanned downtime across participating facilities
$186K
average annual cost savings per facility
43%
improvement in maintenance scheduling efficiency
78%
of maintenance decisions shifted from reactive to predictive

Business Growth

340%
increase in customer inquiries following pilot program success stories
15
facility expansion within first year post-launch
4.8/5
average user satisfaction rating
89%
customer retention rate with 67% requesting feature expansions

Qualitative Feedback

"Tiber transformed how we think about our machines. Instead of fighting fires, we're preventing them."

— Manufacturing Director, Automotive Parts Facility

"The mobile app fits perfectly into our workflow. Operators love how fast it is."

— Maintenance Manager, Food Processing Plant

Qualitative Feedback

"Tiber transformed how we think about our machines. Instead of fighting fires, we're preventing them."

— Manufacturing Director, Automotive Parts Facility

"The mobile app fits perfectly into our workflow. Operators love how fast it is."

— Maintenance Manager, Food Processing Plant

UX Impact

Key Achievements

  • The intuitive data visualization turned maintenance teams into analytical problem-solvers
  • Real-time data sharing broke down silos between shifts, departments, and management levels
  • By making performance insights accessible to front-line operators through mobile-friendly dashboards
  • The platform's ease of use ensured consistent data quality for continuous improvement
  • Tiber's immediate ROI provided manufacturing leaders confidence to invest in digital transformation
  • Facilities using Tiber gained measurable advantages in operational efficiency and competitiveness